The Next Generation of After Sales-Services

Imagine an after-sales service platform that is proactive & actionable

What Problem do we solve?

Digitalization is more than a buzzword in today’s Machine Economy; it’s a survival tool for original equipment manufacturers (OEMs) and distributors.

Larger OEMs invest between EUR 0.5 – 2M to build a robust after-sales service platform for their customers.

Small and medium-sized OEMs often don’t have the expertise and CAPEX to develop such services in-house but need to in order to remain relevant in the market.

Instant access to
relevant information

Customers are able to consult previously documented issues and user manuals to reduce planned and unplanned downtime.

Live chat

Rapidly communicate and share relevant information including videos and documents between OEM engineers and customers.

Create & assign tickets

Enable customers to easily create tickets in case of machine breakdowns. OEM technical leads can assign tickets to relevant team members and follow the maintenance process from start to finish.

Report and analyze after-sales services

Access the Makula dashboard to view and analyze relevant after-sales metrics and improve after-sales revenue generation.

About us

Meet the Founders

Emkay Khan
Emkay has 10 years of experience in process automation and problem-solving through the introduction of digital solutions across B2B sectors.
Dr.-Ing. Simon Spelzhausen

Simon Spelzhausen is an engineering expert in digitizing the manufacturing sector with in-depth knowledge in IoT and cloud computing.

Next Big Thing AG

NBT is a venture studio for the Machine Economy that co-founds deep-tech ventures with aspiring founders to deliver tangible impact.


About us


Stefan Hermann
Director Product Management
Kathrin Sühlsen
Venture Developer
Sofía Calvo
Digitalisation Consultant
Ali Al-Khakani
Digitalisation Consultant
Enrico Cerroni
Technical Lead
Anaet Hossain Rezve
Full Stack Developer
Ramtin Ramin
Investment Manager
Bianca Greiml
Program Manager
Simon K Pic
Simon Kostin
Digitalisation Consultant
About us

Advisory Board

Karsten Serra
Sandra Panknin
Simone Rizzato

Backed by

Next Big Thing AG

Founded in 2016, Berlin-based Next Big Thing AG (NBT) is a venture studio for the Machine Economy that co-founds with aspiring founders and entrepreneurs to build deep-tech ventures that create tangible impact.

Are you ready to digitalize your after-sales services?

Register for the product demo and learn how you can benefit from the Makula platform.